Those organisations that make use of HR outsourcing
services like those of Employee Management Ltd (http://www.employeemanagement.co.uk)
may be intrigued by the statistics relating to the disciplining of staff
members at a Government department over the misuse of social media.
According to a report obtained through the
Freedom of Information Act, the Department for Work and Pensions (DWP) has
disciplined 116 of its employees for the misuse of blogs and social networking
sites since January 2009. Clients of employment
law services may be interested to learn that of these 116 officials, eleven
civil servants were sacked, 34 received a final written warning, 35 were
recipients of a first written warning and 36 were subject to a verbal
reprimand.
Last May, the Cabinet Office published its 20
page document outlining its ‘social media guidelines for civil servants’, as
part of the Government’s wider strategy relating to IT and communications.
Although the document describes social media as an “important tool” for
communicating with citizens, adding that the Government wanted to be “a part of
the conversation”, access to social media websites is actually denied to many
civil servants.
Although Twitter is generally accessible on the
computers of DWP employees, there are restrictions on access to Facebook and
other social networking sites, except for those with a “genuine requirement for
access”. The official Twitter profile of the DWP, which with over 122,000 staff
in various departments is one of the UK’s largest employers, features a
link to a lengthy Twitter policy in which it is stated, among other things,
that the use of hashtags “does not imply endorsement of any kind”.
Steven
George-Hilley, communications and technology director at conservative think
tank Parliament Street,
commented: “In a social media age, it beggars belief that employees are being
banned from using sites like Twitter and Facebook in the workplace.” He urged
public sector departments to refrain from the implementation of “draconian
rules and penalties”, instead encouraging “responsible use of social media” so
that staff could be empowered without any risk to the credibility of the
organisation.
In
response to the report on the sackings, the DWP commented: “The DWP has clear
guidelines for staff on the use of the internet and social media. The vast
majority of staff abide by these rules. For the small minority who don't, we
have strict disciplinary measures in place, ranging from a warning to
dismissal.”
The
news should remind public and private sector organisations alike of the
importance of the right social media policy. Here at Employee Management Ltd (http://www.employeemanagement.co.uk),
our human
resource consultants can advise you on the writing of an appropriate policy
that reduces your exposure to employment
tribunals, in the event of disciplinary action needing to be taken.
Editor’s
Note: Employee Management Ltd (http://www.employeemanagement.co.uk) is
represented by the search engine
advertising and digital marketing specialists Jumping Spider Media. Please
direct all press queries to Louise Byrne. Email:
louise@jumpingspidermedia.co.uk or call: +44 (0)20 3070 1959 / +34 952 783 637.
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