Friday, 10 January 2014

The latest range of womenswear from Sunspel


There are so many reasons why Germans adore Sunspel’s (http://www.sunspel.de) mode aus England. For some people, it is the timeless aesthetic that the company has fostered in its icon products over the years, with an emphasis placed on the utmost simplicity shorn of unnecessary details. For others, it’s the firm’s considerable pedigree for fabric innovation and experimentation, and for many more individuals, it’s simply the fact that it’s Sunspel – a company that believes in a unique mix of traditional craftsmanship and a certain contemporary, pioneering approach.

Although the company has in many ways been mostly strongly associated with herrenmode, it should not be suggested that some part of its heritage does not also lay in womenswear, with even the son of the founder, Thomas Arthur Hill, having developed Sunspel’s reputation for impeccable quality women’s underwear. By 2005, however, with the purchase of the venerable company by Nicholas Brooke and Dominic Hazlehurst, it was decided that it was time to reapply lessons learned from the firm’s menswear to the needs of women.

Hence, a complete womenswear range was launched, and today, it continues to go from strength to strength, consisting of the likes of T-shirts, polo shirts, tops and vests, knitwear and trousers to flatter the female figure. More than that, however, Sunspel’s womenswear is consistently chic in accordance with 21st century fashion sensibilities, while still sporting the beautiful fabrics and exacting craftsmanship that have long distinguished the firm’s luxus bekleidung.

It is thanks to the launch of the Sunspel womenswear range that the more discerning members of the fairer sex can now get in on the action with some of the brand’s most fabled icon products. Sunspel’s association with the T-shirt, for example, can be traced back to its mid-19th century establishment, when it was making and refining cotton undershirts. By the 1950s, the Sunspel T-shirt had reached its final, instantly recognisable form, and womenswear customers can take advantage of classic T-shirts in a wide range of seasonal colours, also being made from incredibly soft Q82 Superfine fabric.

Sunspel also introduced the männer polohemd to the British public, and has made an impression more recently with its Riviera Polo Shirt, as worn by Daniel Craig as James Bond. The feminine version of this versatile wardrobe essential has had its pocket removed, while a soft knitted rib collar and cuffs have been added. The result is an effortlessly stylish complement to a pair of skinny jeans for a relaxed weekend look.

Women are also now able to shop at Sunspel for classic, versatile and flattering tops and vests, which provide an excellent foundation for almost any look. Alternatively, they may be more interested in the Nottingham company’s selection of supremely luxurious fine gauge knits, or even fresh and pretty dresses and skirts like the Ribbed Sleeveless Dress, which has a real athletic edge. These, too, are frequently a great foundation and provide just one more reason to shop for Englische mode at Sunspel (http://www.sunspel.de).

Editor’s Note: Sunspel DE (http://www.sunspel.de) are represented by the search engine advertising and digital marketing specialists Jumping Spider Media. Email: info@jumpingspidermedia.co.uk or call: +44 (0)20 3070 1959 / +34 952 783 637.

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